Brands Ads Analyst

We have a vision: Building the largest marketplace in your city, to give access to anything in minutes. And this is where your ride starts.

YOUR MISSION

As a Brand Ads Analyst in Kenya, you will drive the growth of Glovo’s Brand Ads business by managing top brand partnerships and bringing new advertisers on board. You’ll build lasting relationships, craft and execute Joint Business Plans, and deliver impactful campaigns that boost visibility, sales, and brand loyalty. Your work will directly improve partner performance, grow marketing investment, and fuel Glovo’s success in the market.

THE JOURNEY

• Brand Growth & Relationship Management – Manage and grow a diverse portfolio of brands, including FMCG/CPG, non-endemic advertisers, and financial institutions, through strong partnerships, Joint Business Plans, and consistent campaign support.
• Business Development – Prospect, pitch, and onboard new advertisers—from CPGs to banks, telcos, fintechs, and lifestyle brands—to expand Glovo’s Brand Ads revenue and market presence in Kenya.
• Campaign Strategy & Execution – Design, launch, and optimize high-impact campaigns, leveraging creative ideas and seasonal opportunities to drive visibility and sales across multiple categories.
• Data-Driven Insights – Analyze campaign and sales performance, preparing clear ROI-driven reports and actionable insights for brands and internal stakeholders.
• Growth Opportunities – Identify high-potential brands using data and internal tools, converting insights into strategies that unlock revenue and category growth.
• Pitches & Proposals – Develop compelling proposals to convert leads into long-term advertisers and deepen partnerships.
• Cross-Functional Collaboration – Partner with internal teams to ensure seamless campaign execution aligned to partner goals.
• Revenue Delivery – Work closely with the Brand Ads Manager to achieve quarterly revenue targets and drive overall category performance.
• Process & Innovation – Contribute to improving Brand Ads processes, tools, and best practices to strengthen Glovo’s competitive edge.
• Comprehensive Partnership Building – Help both FMCG and non-endemic brands—including financial institutions—boost their sales by leveraging Glovo’s full marketing services, from ads to insights and promotions, while building trust-based, long-term relationships.

WHAT YOU WILL BRING TO THE RIDE

• A Bachelor’s/Master’s degree in Business, Marketing, or a related field.
• 2–4 years of experience in FMCG, media agencies, e-commerce, or digital advertising.
• Strong analytical skills with the ability to turn data into actionable insights.
• Excellent presentation, pitching, and communication skills.
• Solid planning, prioritization, and time management abilities.
• A proven track record of building relationships and driving business growth.
• Fluency in English and Swahili.
• A true Glovo mindset: you are proactive, results-driven, and adaptable, with a bias for action in a fast-paced environment.
• Values that fit our culture: you’re humble, curious, inclusive, and passionate about making an impact for partners and customers.