Digital Content & Creative Specialist

nairobiKE

Full-time

Bachelor

25 days ago09/26/202510/26/2025

- Accepting Applications

Detailed Responsibilities

Content Creation & Copywriting

  • Develop engaging written content for digital platforms, including websites, blogs, newsletters and social media.
  • Ensure tone, style and messaging align with brand guidelines and storytelling objectives.
  • Collaborate with internal teams to source stories, updates and insights from the field.
  • Share unique selling points, stories and updates with the Wilderness marketing and sales team.
  • Share reels and short video updates from the field (including live updates when in camp).
  • Conduct interviews and prepare staff profiles.
  • Create visually appealing graphics, layouts and digital assets for campaigns, presentations, and social media.

Design & Visual Communication

  • Draft engaging social media captions and maintain a content calendar for consistent storytelling.
  • Research, write and edit blogs, news stories and monthly wildlife/game reports.
  • Assist in photo and video editing for digital use.
  • Provide copywriting support, including fact-checking, blogs and promotional materials.
  • Support the development of branded templates and design systems for a consistent visual identity.

Digital Media Coordination

  • Assist in designing and scheduling newsletters and email campaigns.
  • Schedule and publish content across digital channels to ensure timely and strategic delivery.
  • Support website updates, ensuring all content, offers and images remain current.
  • Help monitor digital performance using Google Analytics and Google Ads, providing insights to optimize campaigns.
  • Liaise with external creatives, photographers and agencies as needed.

Brand Stewardship

  • Uphold brand standards across all creative outputs.
  • Ensure consistency in messaging, tone and visual identity across platforms and campaigns.
  • Collaborate with Wilderness digital/creative teams to ensure all online Kenya-related materials are up to date and factually accurate.

Project & Technical Support

  • Assist in planning and executing marketing campaigns and initiatives.
  • Liaise with resident photographers on shot lists, permits, logistics and photobank management.
  • Work with Wilderness creative team on photography/videography bookings, ensuring brand benefit.
  • Coordinate collaborations with journalists, influencers and media partners, while supporting Wilderness PR team for joint initiatives.
  • Support digital housekeeping including domain renewals.
  • Maintain content calendars and support cross-functional collaboration.

CANDIDATE PROFILE

Qualification:

  • Bachelor’s degree in marketing, Communications, Design or related field.
  • Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and/or Canva is an advantage but not necessary.

Experience:                    

  • 2–4 years of experience in digital content creation, graphic design or marketing communications.

Interested and qualified? Go to Wilderness on wilderness.simplify.hr to apply

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