Product Manager, Corporate & High-Net-Worth (HNW) Cards

Job Purpose:

• To lead the design, development, enhancement, and performance of card products targeted at Corporate, Business Banking, Commercial, and High-Net-Worth customers.
• The role ensures that the bank delivers premium, relevant, and competitively differentiated card solutions that drive revenue, loyalty, and deepened client relationships.

Key Responsibilities:
Product Strategy & Value Proposition Development:

• Own the corporate and HNW card product roadmap—credit, debit, virtual, prepaid and premium propositions.
• Develop differentiated value propositions aligned to the needs of: large corporates, Middle-market & SMEs, Business banking and High-net-worth individuals (wealth & preferred segments).
• Align product strategy with market trends, customer insights, and scheme partnerships.

New Product Development & Enhancements:

• Lead ideation, design, prototyping, and rollout of new card products including; Premium credit cards, T&E expense management cards, corporate purchasing / procurement cards, SME working capital card solutions, Co-branded premium cards and Virtual corporate cards for digital-first businesses.
• Drive lifecycle enhancements (features, pricing, benefits, loyalty, service experience).

Corporate & HNW Portfolio Management:

• Monitor performance of corporate/HNW segments – spend, activation, utilization, attrition, delinquency.
• Lead portfolio interventions to optimize usage, cross-sell, upgrades, and retention.
• Develop and manage annual segment growth and revenue plans.

Client Engagement & Relationship Support:

• Work closely with Corporate, Business Banking and Wealth Relationship Managers to drive deeper card penetration among existing clients.
• Support business pitches with bespoke card solutions, pricing, benefits, and onboarding journeys.
• Lead premium client experience interventions (e.g., airport lounges, concierge, reward programs, lifestyle benefits).

Pricing & Commercials:

• Develop pricing strategies that balance acquisition, retention and profitability.
• Structure corporate card deals—fee structures, interchange optimization, spend-based rewards, and corporate rebates.
• Collaborate with Finance and Risk to strengthen product-level P&L discipline.

Partner & Ecosystem Management:

• Work with schemes (Mastercard, Visa, UnionPay, UPI) to design premium offerings and commercial incentives.
• Manage external partners such as travel providers, concierge networks, lifestyle partners and fintechs offering T&E or expense management tools.
• Evaluate opportunities for co-brand partnerships with elite institutions, associations, or luxury brands.

Risk, Compliance & Controls:

• Ensure corporate and HNW propositions meet internal policies, regulatory requirements, scheme mandates, and operational risk standards.
• Collaborate with Credit Risk on limits, underwriting frameworks, corporate guarantees and exposure controls.
• Stay ahead of fraud trends affecting premium cardholders and business customers.

Operational Excellence & Journey Digitization:

• Enhance onboarding experience for corporates and HNW clients (digital onboarding, instant issuance, dedicated service teams).
• Improve client journeys across: Statement delivery, Expense reporting, Card issuance flows, E-commerce authentication, Disputes & chargebacks and Lead automation initiatives for corporate workflows and premium servicing.

Academic Qualifications:

• Bachelor’s degree in business, Finance, IT, Economics, or related field.
• Additional certification in product management, project management or digital transformation is an added advantage. 

Work Experience:

• 6–10+ years in product management, corporate banking, premium banking, or card issuing.
• Proven experience managing commercial card or premium card products.
• Demonstrated exposure to HNW customer value propositions or corporate payment solutions.
• Experience in developing digital-first financial products.
• Strong understanding of corporate procurement, T&E flows, and working capital needs.

Key Skills & Competencies:

• Product & Commercial Acumen.
• Strong understanding of card economics, interchange, credit risk drivers, pricing strategies.
• Ability to create compelling propositions with clear commercial returns.
• Client-Centricity & Relationship Capability.
• Deep understanding of corporate buyer journeys and affluent customer expectations.
• Ability to co-create solutions with Relationship Managers and key decision-makers.
• Digital Payments & Technology Savvy.

Familiarity with:

• Digital corporate onboarding platforms.
• Virtual cards & tokenization.
• Expense management tools.
• AI/automation in corporate payments.
• Premium customer servicing technologies.

Insights & Analytics:

• Ability to leverage data for segmentation, product design, offers personalization, and portfolio tracking.
• Leadership & Influence.
• Strong stakeholder management.
• Ability to drive cross-functional initiatives with risk, operations, marketing, digital, and credit teams.