Senior Manager, Impact Communications

Job Purpose:

Reporting to the Global Director, Corporate Communications, this senior manager oversees a team working to raise World Vision’s brand—via media relations, on digital channels, and at key events—as an industry leader whose best-practice and life-changing programming brings about life in all its fullness for vulnerable children in the most challenging contexts.

The senior manager has a dual role: to themselves promote World Vision’s field impact, policy calls and technical expertise across our core sectors and key ministries to key grant donors, policy-makers and other institutional audiences; while also ensuring team members are doing the same. Collating and monitoring all metrics related to the work of their team the Senior Manager will also ensure the team’s goals and objectives are dovetailed into and in support of priority Global Centre and Partnership strategies.

Key Responsibilities:

Managing the Impact & External Engagement Communications team

• Manage a team of communications staff, ensuring they are clear about strategic goals and objectives; that any blocks to success are removed; and that staff members are able to grow and flourish in their career at World Vision
• Ensure that team members work effectively; individually but also as a unit, and that the efforts and impact of the teamwork is monitored and reported on.

Boosting brand and reputation, positioning the organisation and SMEs for income growth and policy change

• Amplify the organisation’s programming and policy evidence of impact, policy insight, and thought leadership to priority audiences, at the global level and beyond
• Encourage and support the organisation’s best SMEs/leaders to develop as thought leaders and to raise their profile externally – all in support of key thematic areas

Supporting the organisation’s engagement with priority partners to achieve common goals

• Undertake communications work that enables or that directly supports staff to collaborate with priority partners, e.g. produce videos with joint branding
• Work together with priority partners on campaigns or initiatives with shared aims, and that benefit the brand and reputation of both.

Ensuring the production of engaging, high quality, brand aligned content

• Work with Global Centre teams and priority thematic working groups so that priority research, reports, infographics, website content is all jargon-free, impactful, high quality and, as far as possible, newsworthy.

Gather and analyse data-driven insight into the impact of brand-building communications

• All engagement with the communications products and other activities will be tracked using data gathered from media, social media and surveys
• Contribute to Global Marketing and Communications engagement efforts that build team unity, collaboration and trust.

Required qualifications:

• A Masters degree in English, Journalism, Communications, a related field, or equivalent experience.
• Twelve years’ experience in communications or public policy/advocacy fields, ideally with experience of working in a not-for-profit.
• Seven years’ experience managing staff in person and/or remote, preferably in a range of countries and cultures.
• Exceptional command of written English, grammar, syntax, and style. With the proven ability to edit complex, technical, or sensitive content into accessible and engaging language. Professional fluency.
• Experience of commissioning and/or producing a range of communication products, all aligned to brand and to deadline.
• Familiarity with a range of communications KPIs and metrics, and software used to monitor and report on them.
• Strong project/time management skills with the ability to manage multiple priorities under deadlines.
• Comfortable working in a fully remote, digital environment.
• Ability to travel to/within domestically and internationally as needed, though likely no more than 5-10% annually
• Work hours can occasionally be in excess of 12 hours per day during difficult periods
• Given the international nature of the organisation, the senior manager will need to be willing to work out of regular working hours when required

Preferred Experience,  Knowledge and/or other Qualifications

• Strategic approach to reputation, positioning and communications planning and knowledge of audience engagement.
• Demonstrated success in understanding audience and stakeholder needs and channel management.
• Excellent written and verbal communications skills to deal with the highest level of organisation/business representatives.
• Experience in commissioning, editing and publishing news and/or magazine articles.
• Experience across a range of communications approaches and products.