Key Purpose Statement

The primary role of the Account Developer is to implement business strategy within allocated customer base to achieve business objectives of increased profitability , excellent customer service and excellent trade execution.

Key Duties &amp; Responsibilities     
To identify and implement new business opportunities so that the customer base and profits can continuously grow

<ul>
	<li>New business opportunities are determined by visiting potential dealers and evaluating their suitability according to established criteria.</li>
	<li>Potential dealers are assessed throughout the trial period to determine whether or not they will be as profitable as planned.</li>
	<li>Business opportunities are developed within budgeted parameters and implemented as per regulations and customer agreement.</li>
</ul>

To optimise customer service so that superior customer relations and long lasting partnerships.

<ul>
	<li>Relevant Customer Service target are to be achieved at all times.</li>
	<li>Customer master file is continuously updated to ensure that accurate customer records are maintained.</li>
	<li>Customers are continually updated in respect of new products, merchandise standards, promotions and any other issues regarding business development.</li>
	<li>Problems and queries are handled in a professional, timely, tactful and friendly manner</li>
</ul>

To formulate account plans so that future business opportunities can be planned and implemented effectively

<ul>
	<li>Account plans are formulated annually and updated according to agreed standards taking into account sales volumes, placing of equipment, projected growths, market trends, competition and seasonal fluctuations.</li>
	<li>The outlets’ business model is well understood and opportunities for synergy with appropriate products’ brand propositions are identified and optimised.</li>
	<li>Account plans are clearly communicated to the channel management team and agreed upon recommendations are implemented.</li>
	<li>Professional presentations of the annual account plan are given to customers to ensure their understanding of the plan.</li>
	<li>The terms and conditions suggested in the account plan are negotiated to reach agreement</li>
	<li>Product lines are evaluated in order to eliminate slow moving lines and promote profitable lines.</li>
</ul>

To manage and maintain assets so that losses are minimised and optimal returns on investments are achieved

<ul>
	<li>Equipment contracts are accurately completed and signed by all relevant parties.</li>
	<li>Coolers, vehicles and equipment are managed and maintained on a weekly basis to ensure optimal functioning.</li>
	<li>Placement of equipment should maximise return on investment at all times.</li>
	<li>The ratio of sales to the cooler size is evaluated in order to ensure return on investments and nonconformance is corrected in line with set company regulations.</li>
	<li>Basic fountain equipment and cooler maintenance training is provided to the dealer on a regular basis.</li>
</ul>

To execute outlets according to organisation strategies so that sales volumes may be increased and product awareness is enhanced

<ul>
	<li>Promotional agreements are accurately completed and forwarded to the relevant channel manager.</li>
	<li>Promotions are executed as per promotional guidelines and set company standards.</li>
	<li>Dealers are educated and continuously advised on stock management and shelf life dates as per company regulations.</li>
	<li>RED targets are achieved at all times.</li>
	<li>Point of purchase and built displays are positioned in order to ensure that products are more visible than any other products.</li>
</ul>

To manage customers credit terms and limits in order to maximise sales and minimise risk

<ul>
	<li>Credit limits are managed so that customers do not over or under spend and stock on hold situations are avoided.</li>
	<li>The credit function receives the support of the account manager in managing the credit terms and limits.</li>
	<li>Prompt delivery of rebate cheques to customers is ensured.</li>
	<li>All outstanding accounts are managed until settled.</li>
</ul>

To execute surveys so that the organisation is constantly aware of current market trends and to enable a competitive advantage

<ul>
	<li>Information regarding competitors products, prices, quantities sold, and in-stock levels is gathered.</li>
	<li>Surveys are accurately executed in all identified outlets.</li>
	<li>Identified areas for improvement are rectified and follow up is conducted to ensure compliance.</li>
</ul>

Skills, Experience &amp; Education     
Qualifications

<ul>
	<li>Minimum of a Diploma in commerce or any other business-related course</li>
</ul>

Experience

<ul>
	<li>Minimum of 2 year’s sales experience in a FMCG environment</li>
	<li>Strong experience in Marketing and customer service with good networking skills, excellent interpersonal, verbal and written communication skills</li>
</ul>

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Account Developer NEP Mandera

Coca-Cola Company

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Account Developer NEP Mandera

Coca-Cola Company

Explore exciting roles with leading companies and take the next big step in your career.
Find your perfect match today!